The current brand "Food Artisans" has its origin in the initiative of a group of eight companies saw the need to team up with two main objectives:

> Normalization of craft products.
> Control of them.

The regulation that existed at that time on the agri-food craft was Foral Decree 103/1994 which was entirely inadequate, as defined in very ambiguous and artisan craftsmanship and left the company without making the traditional product and system control to guarantee the products covered. Thus, the Association established an internal operating regulations has resulted in the Normative Regulatory Craft Agrifood Navarra, contained in the Resolution of the Government of Navarre of May 29, 2000. In the same features that are collected must meet the traditional product, the specific technical standards for each product or product group, the logo of the Handicraft Agrifood (provided by the Association itself) and the approval of the charge of its management and to control the public company ICAN (Institute of Food Quality of Navarra).

With regard to advocacy is important to be able to effectively communicate the consistency, based on elements of geographical, historical, typical and Economic products of the brand attributes. It will be important to emphasize, among other things, the following:

• The geographical area in which they are produced or processed products and will be expressed in the rules for them.

• The historical link of typical products. For D.O. and I.G.P., E.T.G. is already clear. For all other products would follow a similar pattern.

• The effort of producers and / or develop partnerships to maintain a kind of economic structure in the current context of economic globalization and concentration of production in the hands of a few multinationals, is the only one who does not seek immediate benefit but is destined to stay in the territory and its long-term development. This economic model avoids the risk of relocation of companies, holds the lives of the people and the natural environment ...

• The high degree of awareness and demand which is part of the producers to produce healthy, control of raw materials from the source and respect the environment.

To guarantee we offer that we know, that you know where and how to cultivate, raise or produce. Because we believe that to build trust, relationship and mutual understanding are infinitely more effective than all certifications, labels and codes that can be placed on a product.

• The most complete traceability of the products is achieved thanks to the source is nearby, known as most of the raw materials come from the farm or the other partner or supplier of similar characteristics with the same degree of commitment.

OUR COMMITMENT

1. A respect you as a consumer, always offering transparent, truthful advertising and real quality.
2. To select the best materials procurement policy favors Primas.Nuestra raw materials of superior quality, locally sourced and seasonal.
3. To bring you the most natural and healthy foods, minimally processed and free from unnecessary additives and Genetically Modified Organisms.
4. To preserve the traditional ways of doing things, develop our products according to procedures inherited and with the utmost respect for nature and its rhythms.
5. To bring you only craft products and therefore unique. Compared to industrial products that can be repeated at any time and place, our products are typical or representative for commodities that are produced by a unique mode of rearing or cultivation and processing and customs of the area.
6. A voluntarily submit to periodic external controls what we do and how we can be assessed objectively by an independent entity.
7. To promote rural economic development, because we want to continue working and living in our towns and caring environment for the enjoyment of all.
8. With the protection of the environment and sustainable development, always choosing more environmentally friendly practices with nature, and those suppliers that we offer the same level of commitment.
9. A deal at any time your suggestions and opinions, we welcome because there is an indispensable help for us.
10. To always strive for improvement.